{"id":2731,"date":"2023-02-10T16:04:00","date_gmt":"2023-02-10T16:04:00","guid":{"rendered":"https:\/\/breadstack.com\/?p=2731"},"modified":"2023-06-30T14:11:42","modified_gmt":"2023-06-30T14:11:42","slug":"why-is-shipping-important","status":"publish","type":"post","link":"https:\/\/breadstack.com\/e-commerce\/why-is-shipping-important","title":{"rendered":"Why is Shipping Important for your Business?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"2731\" class=\"elementor elementor-2731\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-aa79554 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"aa79554\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9ab5a95\" data-id=\"9ab5a95\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e0fb76b elementor-widget elementor-widget-text-editor\" data-id=\"e0fb76b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Shipping is one of the most important aspects of your ecommerce business<\/strong> whether it&#8217;s domestic shipping or international shipping. It can also be one of the most challenging to get right.<\/p><p>If you\u2019re just starting out with your own business and are considering <a href=\"https:\/\/breadstack.com\/marketing-sales\/product-to-sell\/\" target=\"_blank\" rel=\"noopener\">selling products<\/a> online, you need to understand how shipping will affect your business.<\/p><p>In this blog post, we\u2019ll cover everything you need to know about shipping as an ecommerce business owner. Let\u2019s get started!<\/p><ul><li><a href=\"#second-heading\">Why is shipping important for your business?<\/a><\/li><li><a href=\"#third-heading\">Deciding on a shipping strategy for your business<\/a><\/li><li><a href=\"#fourth-heading\">Determining your shipping strategy<\/a><\/li><li><a href=\"#fifth-heading\">3 steps to running a successful shipping operation<\/a><\/li><li><a href=\"#sixth-heading\">Shipping matters for your business<\/a><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2d47576 elementor-widget elementor-widget-image\" data-id=\"2d47576\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"640\" height=\"426\" src=\"https:\/\/breadstack.com\/wp-content\/uploads\/2022\/09\/shutterstock_1138171415-1024x681.jpg\" class=\"attachment-large size-large wp-image-2733\" alt=\"\" srcset=\"https:\/\/breadstack.com\/wp-content\/uploads\/2022\/09\/shutterstock_1138171415-1024x681.jpg 1024w, https:\/\/breadstack.com\/wp-content\/uploads\/2022\/09\/shutterstock_1138171415-300x200.jpg 300w, https:\/\/breadstack.com\/wp-content\/uploads\/2022\/09\/shutterstock_1138171415-768x511.jpg 768w, https:\/\/breadstack.com\/wp-content\/uploads\/2022\/09\/shutterstock_1138171415-1536x1022.jpg 1536w, https:\/\/breadstack.com\/wp-content\/uploads\/2022\/09\/shutterstock_1138171415-2048x1363.jpg 2048w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-02ed87b elementor-widget elementor-widget-menu-anchor\" data-id=\"02ed87b\" data-element_type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"second-heading\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9102369 elementor-widget elementor-widget-heading\" data-id=\"9102369\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-large\">Why is shipping so important for your business?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a66c208 elementor-widget elementor-widget-text-editor\" data-id=\"a66c208\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Shipping refers to the process of getting your product to your customer\u2019s door<\/strong>. It&#8217;s an\u00a0essential part of your ecommerce business.<\/p><p>It will play a large role in your customers\u2019 purchasing decisions. Your customers will often base their buying decision on what type of shipping you offer, so it\u2019s important to be strategic when it comes to shipping.<\/p><p>Here are a few ways in which shipping affects your business:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e19b917 elementor-widget elementor-widget-heading\" data-id=\"e19b917\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-medium\">Shipping can help increase your sales<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1341a04 elementor-widget elementor-widget-text-editor\" data-id=\"1341a04\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>It\u2019s important to remember that shipping is part of the buying decision.<\/p>\n<p>If your shipping costs are too high, your customers will simply look for another option. Shipping can also have an impact on your product listing price.&nbsp;<\/p><p>Remember everything from the shipping label to the shipping service should be considered.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cf9adfb elementor-widget elementor-widget-heading\" data-id=\"cf9adfb\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-medium\">Shipping can affect your customer satisfaction<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bf884d6 elementor-widget elementor-widget-text-editor\" data-id=\"bf884d6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Customers expect a certain level of service from online retailers. They expect fast shipping and an easy returns policy.<\/p><p>If your shipping is slower than expected, you risk alienating customers and damaging your reputation. This can have a long-term impact on your business.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dc0c555 elementor-widget elementor-widget-heading\" data-id=\"dc0c555\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-medium\">Shipping can have a significant impact on your bottom line<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aa939bc elementor-widget elementor-widget-text-editor\" data-id=\"aa939bc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Shipping is one of the <a href=\"https:\/\/www.shipstation.com\/blog\/how-do-i-calculate-shipping-costs-and-charge-customers\/\" target=\"_blank\" rel=\"noopener nofollow\">main costs<\/a> of doing business for ecommerce companies. You can expect to devote a significant amount of your revenue to shipping fees.<\/p><p>Whether it&#8217;s small business shipping online or in person the cost has to be considered. This is why it\u2019s so important to be strategic with your shipping options.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f78d967 elementor-widget elementor-widget-image\" data-id=\"f78d967\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"640\" height=\"640\" src=\"https:\/\/breadstack.com\/wp-content\/uploads\/2022\/09\/shutterstock_2022301073-1024x1024.jpg\" class=\"attachment-large size-large wp-image-9488\" alt=\"\" srcset=\"https:\/\/breadstack.com\/wp-content\/uploads\/2022\/09\/shutterstock_2022301073-1024x1024.jpg 1024w, https:\/\/breadstack.com\/wp-content\/uploads\/2022\/09\/shutterstock_2022301073-300x300.jpg 300w, https:\/\/breadstack.com\/wp-content\/uploads\/2022\/09\/shutterstock_2022301073-150x150.jpg 150w, https:\/\/breadstack.com\/wp-content\/uploads\/2022\/09\/shutterstock_2022301073-768x768.jpg 768w, https:\/\/breadstack.com\/wp-content\/uploads\/2022\/09\/shutterstock_2022301073-1536x1536.jpg 1536w, https:\/\/breadstack.com\/wp-content\/uploads\/2022\/09\/shutterstock_2022301073.jpg 2000w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-af8f0b9 elementor-widget elementor-widget-menu-anchor\" data-id=\"af8f0b9\" data-element_type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"third-heading\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f0ddd6 elementor-widget elementor-widget-heading\" data-id=\"5f0ddd6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-large\">Deciding on a shipping strategy for your business<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cfdeb8c elementor-widget elementor-widget-text-editor\" data-id=\"cfdeb8c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>There\u2019s no one-size-fits-all shipping strategy<\/strong>. Each business has different needs and will benefit from different shipping strategies.<\/p><p>Before deciding on a shipping process, it\u2019s important to understand your customer base. You\u2019ll want to consider several factors when deciding on your shipping strategy.<\/p><p>Here are a few factors you\u2019ll want to think about:<\/p><p><strong>Customer base<\/strong> &#8211; What shipping expectations do your customers have? Do they expect shipping to be fast? Do they expect shipping to be inexpensive? Understanding the expectations of your customer base will help you decide on a shipping strategy.<\/p><p><strong>Product category<\/strong> &#8211; Is your product sensitive, lightweight, or bulky? The product category you sell will impact your shipping strategy. Sensitive products, for example, will require a different shipping strategy than lightweight products.<\/p><p><strong>Shipping costs<\/strong> &#8211; How much does it cost to ship your products? Where are your customers located? Can you offer competitive pricing? These are all factors that influence your shipping strategy.<\/p><p><strong>Shipping speed<\/strong> &#8211; How quickly do you want to get products to your customers? Shipping speed is often an important factor when deciding on a shipping strategy.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7eda566 elementor-widget elementor-widget-image\" data-id=\"7eda566\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"640\" height=\"427\" src=\"https:\/\/breadstack.com\/wp-content\/uploads\/2022\/09\/shutterstock_1435036061-1024x683.jpg\" class=\"attachment-large size-large wp-image-2704\" alt=\"Optimizing delivery management\" srcset=\"https:\/\/breadstack.com\/wp-content\/uploads\/2022\/09\/shutterstock_1435036061-1024x683.jpg 1024w, https:\/\/breadstack.com\/wp-content\/uploads\/2022\/09\/shutterstock_1435036061-300x200.jpg 300w, https:\/\/breadstack.com\/wp-content\/uploads\/2022\/09\/shutterstock_1435036061-768x512.jpg 768w, https:\/\/breadstack.com\/wp-content\/uploads\/2022\/09\/shutterstock_1435036061-1536x1024.jpg 1536w, https:\/\/breadstack.com\/wp-content\/uploads\/2022\/09\/shutterstock_1435036061-2048x1365.jpg 2048w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0c9da7c elementor-widget elementor-widget-menu-anchor\" data-id=\"0c9da7c\" data-element_type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"fourth-heading\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-212e6da elementor-widget elementor-widget-heading\" data-id=\"212e6da\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-large\">Determining your shipping strategy<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7b75a8d elementor-widget elementor-widget-text-editor\" data-id=\"7b75a8d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>After you\u2019ve considered the factors above, determine which strategy is right for your online business. Here are a few strategies you might consider:<\/p><p><strong>Free<\/strong>\u00a0&#8211; Offering <a href=\"https:\/\/www.inc.com\/peter-roesler\/why-free-shipping-is-a-must.html\" target=\"_blank\" rel=\"noopener nofollow\">free shipping<\/a> can be a great way to stand out among competitors. You\u2019ll want to make sure you\u2019re offering free shipping on all products, however, as this strategy can backfire if you don\u2019t.<\/p><p><strong>Same-day<\/strong>\u00a0&#8211; If you\u2019re able to offer same-day shipping, this can be a great way to differentiate your brand. It\u2019s important to note that this strategy often requires significant investment on the part of the retailer.<\/p><p><strong>Scheduled<\/strong>\u00a0&#8211; If you have a store that sells products that aren\u2019t time-sensitive, you may want to offer scheduled delivery. This will allow you to plan for peak season demand and keep costs down.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b861cae elementor-widget elementor-widget-heading\" data-id=\"b861cae\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-medium\">When to offer free shipping?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2fab3c7 elementor-widget elementor-widget-text-editor\" data-id=\"2fab3c7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>When you\u2019re deciding what type of shipping strategy to offer, you\u2019ll want to consider your product category and customer base. There is no one-size-fits-all solution, but there are a few key factors to keep in mind:<\/p><p><strong>Will your shipping strategy be distinguishable from your competitors?<\/strong> &#8211; You want to make sure that your shipping strategy will set you apart from your competitors. If you\u2019re offering the same shipping strategy as your competitors, you may want to consider a different strategy.<\/p><p><strong>Can you afford to offer free shipping?<\/strong> &#8211; You\u2019ll want to make sure that you can afford to offer free shipping. Remember that your shipping costs will impact your product pricing. You\u2019ll want to make sure that you\u2019re not overpricing your products because of your shipping strategy.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-17ceef3 elementor-widget elementor-widget-heading\" data-id=\"17ceef3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-medium\">When to have a paid shipping option?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9e124dc elementor-widget elementor-widget-text-editor\" data-id=\"9e124dc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>You may want to consider having a paid shipping option if you\u2019re selling a product category that is sensitive or bulky<\/strong>.<\/p><p>If you have a product that is lightweight and easy to ship, it may be best to offer free shipping. This type of shipping strategy is a good idea if you\u2019re trying to offset the cost of shipping for your customers.<\/p><p>It\u2019s important to note that you\u2019ll want to have a competitive fee. You\u2019ll want to consider your product category and the average cost of shipping in your area before deciding what shipping fee to charge.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-df18df0 elementor-widget elementor-widget-image\" data-id=\"df18df0\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"449\" src=\"https:\/\/breadstack.com\/wp-content\/uploads\/2022\/09\/shutterstock_1152793046-1024x719.jpg\" class=\"attachment-large size-large wp-image-2734\" alt=\"\" srcset=\"https:\/\/breadstack.com\/wp-content\/uploads\/2022\/09\/shutterstock_1152793046-1024x719.jpg 1024w, https:\/\/breadstack.com\/wp-content\/uploads\/2022\/09\/shutterstock_1152793046-300x211.jpg 300w, https:\/\/breadstack.com\/wp-content\/uploads\/2022\/09\/shutterstock_1152793046-768x539.jpg 768w, https:\/\/breadstack.com\/wp-content\/uploads\/2022\/09\/shutterstock_1152793046-570x400.jpg 570w, https:\/\/breadstack.com\/wp-content\/uploads\/2022\/09\/shutterstock_1152793046-640x450.jpg 640w, https:\/\/breadstack.com\/wp-content\/uploads\/2022\/09\/shutterstock_1152793046-1536x1079.jpg 1536w, https:\/\/breadstack.com\/wp-content\/uploads\/2022\/09\/shutterstock_1152793046-2048x1438.jpg 2048w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d17a3ed elementor-widget elementor-widget-heading\" data-id=\"d17a3ed\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-medium\">When to have a scheduled delivery option?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c7dd117 elementor-widget elementor-widget-text-editor\" data-id=\"c7dd117\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>If your product category isn\u2019t time-sensitive, you may want to consider having a scheduled delivery option. This allows you to plan for peak season demand and keep costs down.<\/p>\n<p>This type of strategy is ideal for retailers that are selling products that don\u2019t need to be delivered quickly. It can also give you the edge to offer competitive shipping rates.&nbsp;<\/p><p>It\u2019s important to note that this approach won\u2019t be ideal for customers who need their products as quickly as possible.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9da3f26 elementor-widget elementor-widget-menu-anchor\" data-id=\"9da3f26\" data-element_type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"fifth-heading\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-93b722b elementor-widget elementor-widget-heading\" data-id=\"93b722b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-large\">3 steps to running a successful shipping operation<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-904de39 elementor-widget elementor-widget-text-editor\" data-id=\"904de39\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>If you&#8217;re serious about growing your ecommerce business, you&#8217;ll need to invest time and resources into running a successful shipping operation. Here are 3 tips for doing just that:<\/p>\n<p><strong>First, make sure that you have the right shipping equipment.<\/strong><\/p>\n<p>You&#8217;ll want to purchase high-quality equipment that&#8217;s reliable and easy to use. You can save time and money by investing in a postage meter for printing shipping labels and a shipping scale for weighing packages.<\/p>\n<p>Consider all the equipment for each part of your shipping needs.<\/p>\n<p><strong>Second, make sure that you have an organized shipping area.<\/strong><\/p>\n<p>An organized shipping area can help prevent confusion and mistakes when it comes to shipping orders.<\/p>\n<p>You may want to consider investing in an organizational system, such as a shelving unit, to store your shipping supplies.<\/p>\n<p><strong>Third, train your employees on how to properly package and ship items<\/strong>. You don&#8217;t want to risk damaging your customers&#8217; goods, as this can lead to bad reviews and low sales.<\/p>\n<p>The best shipping experience starts with the right team. Take the time to train and get everyone up to speed whether it&#8217;s just to print labels to gather boxes, it matters.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5718193 elementor-widget elementor-widget-menu-anchor\" data-id=\"5718193\" data-element_type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"sixth-heading\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-228023a elementor-widget elementor-widget-heading\" data-id=\"228023a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-large\">Shipping matters for your business<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0c4ec1e elementor-widget elementor-widget-text-editor\" data-id=\"0c4ec1e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Shipping is a crucial part of your ecommerce business. It\u2019s the last interaction your customer has with your brand. It\u2019s important to think about shipping in the same way you would think about customer service.<\/p><p><strong>Shipping can have a significant impact on your customer\u2019s perception of your brand<\/strong>. Poor shipping can have the opposite effect and lead to negative customer reviews and lower future sales. Start shipping!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Shipping is one of the most important aspects of your ecommerce business whether it&#8217;s domestic shipping or international shipping. It can also be one of the most challenging to get [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":9489,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","_price":"","_stock":"","_tribe_ticket_header":"","_tribe_default_ticket_provider":"","_tribe_ticket_capacity":"0","_ticket_start_date":"","_ticket_end_date":"","_tribe_ticket_show_description":"","_tribe_ticket_show_not_going":false,"_tribe_ticket_use_global_stock":"","_tribe_ticket_global_stock_level":"","_global_stock_mode":"","_global_stock_cap":"","_tribe_rsvp_for_event":"","_tribe_ticket_going_count":"","_tribe_ticket_not_going_count":"","_tribe_tickets_list":"[]","_tribe_ticket_has_attendee_info_fields":false,"wds_primary_category":0,"footnotes":""},"categories":[32],"tags":[58],"class_list":["post-2731","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-e-commerce","tag-canfleet-delivery-management"],"_links":{"self":[{"href":"https:\/\/breadstack.com\/wp-json\/wp\/v2\/posts\/2731","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/breadstack.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/breadstack.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/breadstack.com\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/breadstack.com\/wp-json\/wp\/v2\/comments?post=2731"}],"version-history":[{"count":22,"href":"https:\/\/breadstack.com\/wp-json\/wp\/v2\/posts\/2731\/revisions"}],"predecessor-version":[{"id":14277,"href":"https:\/\/breadstack.com\/wp-json\/wp\/v2\/posts\/2731\/revisions\/14277"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/breadstack.com\/wp-json\/wp\/v2\/media\/9489"}],"wp:attachment":[{"href":"https:\/\/breadstack.com\/wp-json\/wp\/v2\/media?parent=2731"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/breadstack.com\/wp-json\/wp\/v2\/categories?post=2731"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/breadstack.com\/wp-json\/wp\/v2\/tags?post=2731"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}