Bulgarian Journal of Business Research

International scientific journal

Bulgariаn Journal of Business Research, Volume 37, Issue 1, April 2026

Bulgariаn Journal of Business Research, Volume 37, Issue 1, April 2026 in PDF

The digital path to financial inclusion: unlocking new opportunities for all

Pages: 6-19

Customer experience impact on brand loyalty: an empirical study’s methodology

Pages: 20-27

The transformation of the media sphere in Georgia: transit from traditional media to digital platforms

Pages: 28-44

Modern intelligent systems for digital transformation in corporate building construction within the context of industry 5.0

Pages: 45-57

Bulgarian business and full membership in the Schengen area. Business Barometer 2025

Pages: 58-67

„Leapfrogging“ vs. „Catch-Up“ development

Pages: 68-86

The Evolution of International Trade Rules and Their Impact on Global Economic Relations

Pages: 87-95

China – the economic foundation of BRICS

Pages: 96-103

From immigration to nativeness in digital literacy: a mixed-methods study in Turkiye

Pages: 104-118