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    CIAO!

    Rome, meet Bob.

    Italy
4.6 out of 5|89,021 reviews

Ancient yet alive. Gritty but grand.

In Rome, you’re never far from a hidden piazza, a Baroque masterpiece, or a perfect silk-crema espresso. From the ivy-draped alleys of Trastevere to the cinematic grandeur of Prati, each neighborhood brings its own legendary charm.

Bob’s places are dotted across the city, so whether you’re here for the high fashion, the history, the midnight carbonara, or just a sun-soaked dolce far niente moment, there’s a Bob with your name on it.

Expect stylish stays with Italian soul — think curated antiques, warm textures, and local artisanal touches, plus all the thoughtful essentials (like keyless entry and fully equipped kitchens) that make you feel like a local from day one.

Rome is theatrical, timeless, and unapologetically bold. Just how Bob likes it.


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2 Properties
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a building with glass windows
a room with a bed and a desk and chairs
a bed in a room
a kitchen with a counter and a coffee machine
a suitcase in front of lockersView All 26 photos

Rome Testaccio

Via Beniamino Franklin, 4, 00153 Roma
a building with glass windows
Rome Testaccio is your local key to the city’s most authentic soul. Nestled between ancient amphorae and modern street art, we offer a front-row seat to the Rome the Romans own, where football is a religion, the food is legendary, and the history is literally under your feet. We combine the neighbourhood’s rebellious spirit with the smart, sustainable comforts of home. Stay where the past meets the present, and live like a local legend.
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Location

Via Beniamino Franklin, 4, , Rome, 00153
Pyramid of Caius Cestius (13 mins walk)
Piramide Metro Station (13 mins walk)
Leonardo da Vinci International Airport (27 mins by taxi)
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Standard Amenities

Fast & Free WiFiFast & Free WiFi
Fully carbon offsetFully carbon offset
Sleep WellSleep Well

Unique Features

Pet FriendlyPet Friendly
Public TerracePublic Terrace
a gated driveway with a house behind it
a living room with a couch and a table
a patio with a table and chairs
a bathroom with a glass shower door and toilet
a room with a bed and a tableView All 8 photos

Rome San Lorenzo

Via dei Reti, 25, 00185 Rome
a gated driveway with a house behind it
San Lorenzo is Rome’s defiant soul, where history is etched into gritty street art rather than polished marble. Once an industrial powerhouse, this neighborhood has traded factory grease for a high-energy, bohemian pulse fueled by the avant-garde Pastificio Cerere art hub. It remains the city’s underground epicenter—an unpretentious sanctuary that values substance over show and raw authenticity over tourist kitsch.
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Location

Via dei Reti, 25, Rome, 00185
Basilica of St Lawrence Outside the Walls (7 mins walk)
Verano/De Lollis Bus Stop (5 mins walk)
Leonardo da Vinci International Airport (58 mins by public transport)
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Standard Amenities

ElevatorElevator
24/7 Contactless Access & Local Guest Support24/7 Contactless Access & Local Guest Support
Fully Equipped Kitchen or KitchenetteFully Equipped Kitchen or Kitchenette

Unique Features

Pet FriendlyPet Friendly
ParkingParking

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Sustainable AF

Keeping things green in Rome

See through the words

Tired of hotels hiding behind vague words about sustainability? So are we. We've made our stats public. All of them.

Vintage, local and ethical

We carefully choose our furniture suppliers, buy local and upcycle when ever possible. For every location that offers it, we run on renewable energy. 

Bye bye emissions

We balance out all emissions from guest stays by investing in high-quality offset projects.

Rome, through Bob's eyes

In Rome, history runs through the streets as much as the espresso does. Golden days, starlit nights, and always a secret masterpiece worth discovering.

  • a circular ceiling with a light in the middle
    The OG Pantheon
    One of the wonders of the world and steeped in history, legend and intrigue. Whatever you reason for visiting Rome, take time to gaze up at the worlds largest unreinforced concrete dome.
  • a group of fruit in a market by Sydney Arnold
    Local Roman Markets
    One of the best markets that all the locals flock to is Testaccio Market. This is the best place to get a true taste of the senses of Rome.

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Sustainable stays shouldn’t cost the Earth. With Bob’s exclusive rates, your next trip just got closer. Available for a limited time only.

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    Get up to 30% off at all newly opened properties.

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From Bob's Travel Notebook

Fresh stories from the streets we know best. See what’s happening in the neighbourhoods we call home.
a building with glass windows

Bob W expands in Central Milan with Crocetta opening

Tech-powered hospitality operator announces signing long-term lease for 38-unit serviced apartment property in central Milan. Bob W Milan Crocetta opens today accepting bookings.

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a building with many windows

Munich Momentum: Bob W Signs Flagship City Centre Asset as German Expansion Accelerates

Bob W is accelerating its German expansion with the signing of a flagship city centre asset. This 119-unit conversion on Schwanthaler Straße highlights our speed, scale, and growing momentum in the core DACH market.

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a building with many windows

München in Bewegung: Bob W sichert sich ikonisches Innenstadtobjekt - Expansion in Deutschland nimmt Fahrt auf

Bob W expandiert in Deutschland: Ein prestigeträchtiger Mietvertrag in der Münchener Schwanthaler Straße bringt 119 neue Einheiten. Das Projekt unterstreicht unsere Geschwindigkeit und das starke Momentum im zentralen DACH-Markt.

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a car on the street

Bob W enters Ireland with new-build Belfast property

Helsinki, 19th of March 2026 – Bob W, the tech-powered hospitality operator, has signed a long-term lease with Z Development for a newly built 84-unit serviced apartment property in Belfast, marking its debut in Northern Ireland.

Read More
a hand holding a phone

The Hotel Conversion Boom: Turning Ageing Hotels into Tech-Driven Serviced Apartments

Across Europe, a decisive shift is taking place in hospitality real estate. Rising construction costs, operational pressure and a market that is far less forgiving of inefficiency are forcing investors and operators to ask a simple question: why build new, when so much of the right stock already exists?

Read More
  • a building with glass windows

    Bob W expands in Central Milan with Crocetta opening

    Tech-powered hospitality operator announces signing long-term lease for 38-unit serviced apartment property in central Milan. Bob W Milan Crocetta opens today accepting bookings.

    Read More
  • a building with many windows

    Munich Momentum: Bob W Signs Flagship City Centre Asset as German Expansion Accelerates

    Bob W is accelerating its German expansion with the signing of a flagship city centre asset. This 119-unit conversion on Schwanthaler Straße highlights our speed, scale, and growing momentum in the core DACH market.

    Read More
  • a building with many windows

    München in Bewegung: Bob W sichert sich ikonisches Innenstadtobjekt - Expansion in Deutschland nimmt Fahrt auf

    Bob W expandiert in Deutschland: Ein prestigeträchtiger Mietvertrag in der Münchener Schwanthaler Straße bringt 119 neue Einheiten. Das Projekt unterstreicht unsere Geschwindigkeit und das starke Momentum im zentralen DACH-Markt.

    Read More
  • a car on the street

    Bob W enters Ireland with new-build Belfast property

    Helsinki, 19th of March 2026 – Bob W, the tech-powered hospitality operator, has signed a long-term lease with Z Development for a newly built 84-unit serviced apartment property in Belfast, marking its debut in Northern Ireland.

    Read More
  • a hand holding a phone

    The Hotel Conversion Boom: Turning Ageing Hotels into Tech-Driven Serviced Apartments

    Across Europe, a decisive shift is taking place in hospitality real estate. Rising construction costs, operational pressure and a market that is far less forgiving of inefficiency are forcing investors and operators to ask a simple question: why build new, when so much of the right stock already exists?

    Read More
Read More Stories

Why Choose Bob?

Finally. The sustainable alternative you've been longing for. Trusted across Europe.
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    With an NPS score of 72 (every year for the last 4 years), Bob W. is the best loved hotel brand in Europe.

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    5% off for the Inner Circle and 10% off for the Business Circle - why not join now. 

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    Find the best prices on our website