about us<\/p>\n<\/div><\/div><\/div><\/div>
We\u2019re Not Just a Tech Company. We\u2019re Clinicians on a Mission.<\/span><\/h2><\/div>ATrack was built by ABA professionals who knew there had to be a better way. After nearly a decade of real-world testing, it\u2019s become the most clinician-centered ABA therapy platform available today.<\/p>\n<\/div><\/div><\/div>
![](\"https:\/\/atracksolutions.com\/wp-content\/uploads\/2025\/06\/about-us-header-img-scaled.jpg\" "\\"about-us-header-img\\"")
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<\/span><\/div><\/div><\/div>- <\/i><\/span>\n
Our Story<\/p>\n<\/div><\/li><\/ul>
Born in the Clinic.
\n<\/span> Built for the Field.<\/h2><\/div>ATrack was founded in 2016 by two practicing BCBAs who saw firsthand how much time and energy was being wasted on outdated systems, paper-based data, and clunky software. Instead of waiting for a better option, they built one side-by-side with their clinical teams, refining every feature across thousands of therapy hours.<\/p>\n
For nearly a decade, ATrack remained in extended beta, stress-tested in real clinics with real patients. This wasn\u2019t a software sprint. It was a commitment to doing things right. In 2025, ATrack officially launched for broader use, and today it powers therapy for thousands of ABA professionals nationwide.<\/p>\n<\/div><\/div><\/div>
<\/span><\/div><\/div><\/div><\/div><\/div>- <\/i><\/span>Our Mission<\/div><\/li><\/ul>
Empower Clinicians. Improve Outcomes.<\/span> Advance the Field.<\/h2><\/div><\/div>Our mission is simple: to create tools that help ABA professionals deliver the best therapy possible. That means reducing admin burden, making data easier to use, and putting clinical decision-making back in the hands of those who know their clients best.<\/p>\n
We believe when clinicians have better tools, clients experience better outcomes. And when data works for therapists\u2014not the other way around\u2014everyone wins.<\/p>\n<\/div>
<\/div><\/div><\/div>![](\"https:\/\/atracksolutions.com\/wp-content\/uploads\/2025\/06\/about-us-1-scaled.jpg\" "\\"about-us-1\\"")
<\/span><\/div><\/div><\/div>![](\"https:\/\/atracksolutions.com\/wp-content\/uploads\/2025\/06\/about-us-2-scaled.jpg\" "\\"about-us-2\\"")
<\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>![](\"https:\/\/atracksolutions.com\/wp-content\/uploads\/2025\/06\/about-us-3-scaled.jpg\" "\\"about-us-3\\"")
<\/span><\/div><\/div><\/div><\/div>![](\"https:\/\/atracksolutions.com\/wp-content\/uploads\/2025\/06\/about-us-4-scaled.jpg\" "\\"about-us-4\\"")
<\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/span><\/div><\/div><\/div><\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/span><\/div><\/div><\/div><\/div><\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>meet the team<\/p>\n<\/div>
Meet the People<\/span>
\nBehind the Platform<\/h2><\/div>We\u2019ve brought together behavior analysts, educators, engineers, and designers to reimagine what ABA technology should look like. Our culture is rooted in collaboration, clinical respect, and a relentless focus on solving the everyday challenges that providers face.<\/p>\n<\/div><\/div><\/div>
<\/div><\/div>![](\"https:\/\/atracksolutions.com\/wp-content\/uploads\/2026\/03\/image-32.png\" "\\"image")
<\/span><\/div>Yakov Halberstam, BCBA, M.S.Ed., LMHC<\/p>\n<\/div>
Founder, Chief Executive Officer<\/p>\n<\/div>
Yakov Halberstam is the founder and CEO of ATrack Solutions, where he\u2019s redefining how behavioral health and educational therapy services harness technology to drive outcomes. With a rich clinical foundation as a Board Certified Behavior Analyst (BCBA), Licensed Mental Health Counselor (LMHC), and M.S.Ed-trained educator, Yakov brings a practitioner\u2019s lens to every innovation.<\/p>\n<\/div>
Read More<\/span><\/i><\/i><\/a><\/div><\/div><\/div>![\"Gitty](\"https:\/\/atracksolutions.com\/wp-content\/uploads\/2026\/04\/Gitty-5-300x300.jpg\" "\\"Gitty")
<\/span><\/div>Gitty Endzweig, BCBA, M.S.Ed.<\/p>\n<\/div>
Founder, Chief Clinical Officer<\/p>\n<\/div>
Gitty Endzweig is the Co-Founder and Chief Clinical Officer at ATrack Solutions, where she leads the clinical vision behind the platform. With over a decade of experience as a Board-Certified Behavior Analyst (BCBA), Gitty brings deep expertise in autism therapy and a practitioner\u2019s eye to product development. Her firsthand knowledge of what therapists need in the field has shaped ATrack from the ground up.<\/p>\n<\/div>
Read More<\/span><\/i><\/i><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/div>Leadership Team<\/h3><\/div><\/div><\/div><\/div><\/div><\/span><\/a><\/span>
ATrack was built by ABA professionals who knew there had to be a better way. After nearly a decade of real-world testing, it\u2019s become the most clinician-centered ABA therapy platform available today.<\/p>\n<\/div><\/div><\/div>
<\/span><\/div><\/div><\/div><\/div><\/div><\/span><\/div><\/div><\/div>- <\/i><\/span>\n
Our Story<\/p>\n<\/div><\/li><\/ul>
Born in the Clinic.
\n<\/span> Built for the Field.<\/h2><\/div>ATrack was founded in 2016 by two practicing BCBAs who saw firsthand how much time and energy was being wasted on outdated systems, paper-based data, and clunky software. Instead of waiting for a better option, they built one side-by-side with their clinical teams, refining every feature across thousands of therapy hours.<\/p>\n
For nearly a decade, ATrack remained in extended beta, stress-tested in real clinics with real patients. This wasn\u2019t a software sprint. It was a commitment to doing things right. In 2025, ATrack officially launched for broader use, and today it powers therapy for thousands of ABA professionals nationwide.<\/p>\n<\/div><\/div><\/div>
<\/span><\/div><\/div><\/div><\/div><\/div>- <\/i><\/span>Our Mission<\/div><\/li><\/ul>
Empower Clinicians. Improve Outcomes.<\/span> Advance the Field.<\/h2><\/div>
<\/div>Our mission is simple: to create tools that help ABA professionals deliver the best therapy possible. That means reducing admin burden, making data easier to use, and putting clinical decision-making back in the hands of those who know their clients best.<\/p>\n
We believe when clinicians have better tools, clients experience better outcomes. And when data works for therapists\u2014not the other way around\u2014everyone wins.<\/p>\n<\/div>
<\/div><\/div><\/div><\/span><\/div><\/div><\/div><\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/span><\/div><\/div><\/div><\/div><\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/span><\/div><\/div><\/div><\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/span><\/div><\/div><\/div><\/div><\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>meet the team<\/p>\n<\/div>
Meet the People<\/span>
\nBehind the Platform<\/h2><\/div>We\u2019ve brought together behavior analysts, educators, engineers, and designers to reimagine what ABA technology should look like. Our culture is rooted in collaboration, clinical respect, and a relentless focus on solving the everyday challenges that providers face.<\/p>\n<\/div><\/div><\/div>
<\/div><\/div><\/span><\/div>Yakov Halberstam, BCBA, M.S.Ed., LMHC<\/p>\n<\/div>
Founder, Chief Executive Officer<\/p>\n<\/div>
Yakov Halberstam is the founder and CEO of ATrack Solutions, where he\u2019s redefining how behavioral health and educational therapy services harness technology to drive outcomes. With a rich clinical foundation as a Board Certified Behavior Analyst (BCBA), Licensed Mental Health Counselor (LMHC), and M.S.Ed-trained educator, Yakov brings a practitioner\u2019s lens to every innovation.<\/p>\n<\/div>
Read More<\/span><\/i><\/i><\/a><\/div><\/div><\/div><\/span><\/div>Gitty Endzweig, BCBA, M.S.Ed.<\/p>\n<\/div>
Founder, Chief Clinical Officer<\/p>\n<\/div>
Gitty Endzweig is the Co-Founder and Chief Clinical Officer at ATrack Solutions, where she leads the clinical vision behind the platform. With over a decade of experience as a Board-Certified Behavior Analyst (BCBA), Gitty brings deep expertise in autism therapy and a practitioner\u2019s eye to product development. Her firsthand knowledge of what therapists need in the field has shaped ATrack from the ground up.<\/p>\n<\/div>
Read More<\/span><\/i><\/i><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/div>Leadership Team<\/h3><\/div><\/div><\/div>
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