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Lowell Fryman

Dan Meers

The Data and Analytics Playbook: Proven Methods for Governed Data and Analytic Quality

by Lowell Fryman (Author), Gregory Lampshire (Author), Dan Meers (Author) Format: Paperback

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The Data and Analytics Playbook: Proven Methods for Governed Data and Analytic Quality explores the way in which data continues to dominate budgets, along with the varying efforts made across a variety of business enablement projects, including applications, web and mobile computing, big data analytics, and traditional data integration.

The book teaches readers how to use proven methods and accelerators to break through data obstacles to provide faster, higher quality delivery of mission critical programs. Drawing upon years of practical experience, and using numerous examples and an easy to understand playbook, Lowell Fryman, Gregory Lampshire, and Dan Meers discuss a simple, proven approach to the execution of multiple data oriented activities. In addition, they present a clear set of methods to provide reliable governance, controls, risk, and exposure management for enterprise data and the programs that rely upon it.

In addition, they discuss a cost-effective approach to providing sustainable governance and quality outcomes that enhance project delivery, while also ensuring ongoing controls. Example activities, templates, outputs, resources, and roles are explored, along with different organizational models in common use today and the ways they can be mapped to leverage playbook data governance throughout the organization.

Provides a mature and proven playbook approach (methodology) to enabling data governance that supports agile implementation
Features specific examples of current industry challenges in enterprise risk management, including anti-money laundering and fraud prevention
Describes business benefit measures and funding approaches using exposure based cost models that augment risk models for cost avoidance analysis and accelerated delivery approaches using data integration sprints for application, integration, and information delivery success

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ISBN-10

0128023074
ISBN-13

978-0128023075
Edition

1st
Publisher

Morgan Kaufmann
Publication date

September 16, 2016
Language

English
Dimensions

7.5 x 0.66 x 9.25 inches
Print length

292 pages

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Editorial Reviews

Review

"...a guide to proper implementation of data management methods and procedures for modern data usage and exploitation...If you are at all involved in your organization’s data management and analytics practice, do yourself a favor and grab a copy of this book today." --Data and Technology Today

Review

This book presents methods that provide reliable governance, controls, and risk and exposure management for enterprise data and the programs that rely on it

From the Back Cover

"One of the more difficult issues for an enterprise is to gain useful information for decision making from the large amounts of data available. Where there are many tools available for organizing and analytical reporting on the data, the real test is to have a disciplined methodology for standardized data across the enterprise. The Data and Analytics Playbook provides the answer to achieving data consistency. Better than a tool it is a prescription for what ails most organizations".-John Carrow, two time CIO and Federal Highly Qualified Executive

About the Author

Lowell is responsible for directing thought leadership and advisory services in the Customer Success practice of Collibra. He has been a practitioner in the data management industry for three decades and is recognized as a leader in data governance, analytics and data quality having hands-on experience with implementations across most industries. Lowell is a co-author of the book “Business Metadata; Capturing Enterprise Knowledge. Lowell is a past adjunct professor at Daniels College of Business, Denver University, a past President and current VP of Education for DAMA-I Rocky Mountain Chapter (RMC), a DAMA-I Charter member and member of the Data Governance Professionals Organization. He is also an author and reviewer on the DAMA-I Data Management Book of Knowledge (DMBOK). He focuses on practical data governance practices and has trained thousands of professionals in data governance, data warehousing, data management and data quality techniques. You can read his Data Governance Blogs at https://www.collibra.com/blog/

Gregory Lampshire has started and led consulting practices and product development efforts in multiple industries including financial services, healthcare, life sciences, telecommunications and energy. His work in work in playbook development and deployment extends to multiple data sprints addressing complex financial crimes detection and prevention solutions in large financial services institutions. He has a strong background in advanced sales and marketing strategy and analytics, sales & marketing processes including strategic and operational segmentation, targeting, acquisition and retention. He has built and deployed multiple front-line CRM applications. His clients and companies have won a variety of innovation awards win awards in bringing analytics to customer touchpoints.

Dan Meers serves as the President of K2 Solutions LLC, and manages the Reston, VA based consultancy solving complex data centric problems with asset based consulting services. He has over 25 of experience with clients in financial, retail, manufacturing, government and other markets. Dan regularly addresses enterprise risk issues including information assurance and security, anti-money laundering and broader financial crime detection & prevention, and integration of social media data. Dan has worked with Bill Inmon and John Zachman in the development and application of Corporate Information Factory and other models for global firms including Shell Oil Services, BP, Target and others.

Publisher ‏ : ‎ Morgan Kaufmann
Publication date ‏ : ‎ September 16, 2016
Edition ‏ : ‎ 1st
Language ‏ : ‎ English
Print length ‏ : ‎ 292 pages
ISBN-10 ‏ : ‎ 0128023074
ISBN-13 ‏ : ‎ 978-0128023075
Item Weight ‏ : ‎ 1.35 pounds
Dimensions ‏ : ‎ 7.5 x 0.66 x 9.25 inches
Best Sellers Rank: #3,745,160 in Books (See Top 100 in Books)
- #313 in Content Management
- #680 in Data Warehousing (Books)
- #1,870 in Management Information Systems
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(15)

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Lowell Fryman
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Lowell Fryman is the Practice Principle in the Customer Success team at Collibra(www.collibra.com). He is responsible for delivering thought leadership and advisory services at Collibra. He has been a practitioner in the data management industry for three decades and is recognized as a leader in data governance, analytics and data quality.
Lowell is a co-author of 2 data governance books; “Business Metadata; Capturing Enterprise Knowledge” and “The Data and Analytics Playbook” published in 2016 by Morgan Kaufmann.
Lowell is a past adjunct professor at Daniels College of Business, Denver University, current VP of Education for DAMA-I Rocky Mountain Chapter (RMC), a DAMA-I Charter member and member of the Data Governance Professionals Organization. He is also an author and reviewer on the DAMA-I Data Management Book of Knowledge (DMBoK).
Lowell writes the Business Glossary and Metadata column on TDAN.com, contributes to Collibra Blogs, and is the moderator for the Collibra Governance Sponsors Community
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Dan Meers
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Gregory Lampshire
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