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  • Atlas of Management Thinking

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Edward De Bono
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Atlas of Management Thinking Paperback – September 1, 2017

by Edward de Bono (Author)
4.3 out of 5 stars (18)
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First published in 1981, this was the first book ever to be written explicitly for the right side of the reader’s brain. Much has been made of the research conducted into the left side of the brain—home to language and logic. The right side works in images, whole patterns and undefined feelings—none of which can be verbalized. This more elusive thinking often functions as what is loosely called "intuition." Here, Edward de Bono shows us how to use the right side. It is an atlas because it is a visual reference of images and illustrations that point the reader in the right direction (literally). For anyone who has ever been told to trust their instinct, or who is concerned with decision-making, this book is a classic.

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Previous slide of product details
  1. Print length
    272 pages
  2. Language
    English
  3. Publisher
    Vermilion
  4. Publication date
    September 1, 2017
  5. Dimensions
    5.25 x 0.9 x 8.5 inches
  6. ISBN-10
    9781785041105
  7. ISBN-13
    978-1785041105
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Editorial Reviews

About the Author

Edward de Bono is the author of more than 60 books, including Lateral Thinking and Six Thinking Hats. He originated the concept of "lateral thinking." His business methods are currently taught by more than 900 trainers in 28 countries around the world and are used by such leading corporations as IBM, Motorola, and Prudential.

Product details

  • ASIN ‏ : ‎ 178504110X
  • Publisher ‏ : ‎ Vermilion
  • Publication date ‏ : ‎ September 1, 2017
  • Edition ‏ : ‎ Illustrated
  • Language ‏ : ‎ English
  • Print length ‏ : ‎ 272 pages
  • ISBN-10 ‏ : ‎ 9781785041105
  • ISBN-13 ‏ : ‎ 978-1785041105
  • Item Weight ‏ : ‎ 10.4 ounces
  • Dimensions ‏ : ‎ 5.25 x 0.9 x 8.5 inches
  • Best Sellers Rank: #7,050,165 in Books (See Top 100 in Books)
  • Customer Reviews:
    4.3 out of 5 stars (18)

About the author

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Edward De Bono

Edward De Bono

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Customer reviews

4.3 out of 5 stars
18 global ratings

Top reviews from the United States

  • Brandon
    5.0 out of 5 stars Required Reading!
    Reviewed in the United States on December 23, 2019
    Format: PaperbackVerified Purchase
    Thank you for this book!
    Helpful
     Report
  • L W Mustoe
    5.0 out of 5 stars Don't miss the purpose of this one
    Reviewed in the United States on February 7, 2002
    In his introduction, Edward deBono says that this may be the first book ever written for the right side of the brain. That is the key to understanding it.
    In his inimitable, simple style, Dr deBono lays a path of stepping stone examples across the water for us to gingerly tread on, but all the time intends to transfer an intuitive skill with subtle insight (if skill is the right word).
    The pay off is to be able to recognise complex relationships non-verbally, in graphic representation, and thereby think in a multi-dimensional instant.
    To acquire this intuitive treasure by means of formal learning is a contradiction in itself, but is the achievement of a man whose understanding of human thinking goes beyond what he has learnt from others.
    This is a book that combines "coffee table" accessibility with genuine transference of cognitive power. If you want to broaden your thinking ability, buy it without hesitation.
    4 people found this helpful
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Top reviews from other countries

  • Naomi
    5.0 out of 5 stars Thank you
    Reviewed in Canada on June 15, 2020
    Format: HardcoverVerified Purchase
    Great condition and looks exactly like photo
    Report
  • Devanshi Adhvaryu
    5.0 out of 5 stars Knowledgable and creative way to explain
    Reviewed in India on July 20, 2019
    Format: PaperbackVerified Purchase
    Best way to explain concept with sketches
    Report
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