Stop Guessing.
Start Comparing.
Our data-driven methodology combines verified user reviews with expert ingredient analysis to rank products independently. No sponsorships. No bias. Just data.
What We Do
AIScored is an independent product comparison platform built for UK shoppers. We collect real customer reviews from multiple sites and specialist communities — then cross-reference them with ingredient labels, third-party certifications, and pricing data to score every product on a 0–100 scale.
We currently cover 1377 products across 57 categories, including supplements (vitamins, minerals, protein powders, sports nutrition), skincare, dog food, and cat food — each scored with category-specific criteria. Every product page shows exactly how many reviews we analysed, when the data was last verified, and which retailers stock it at the best price.
Our scoring methodology evaluates five criteria per product — effectiveness, ingredient quality, value for money, safety profile, and third-party certifications — with criteria tailored to supplements, skincare, and pet food. We do not accept free products, sponsored placements, or paid rankings. Our only revenue comes from affiliate links, which never influence scores. You can read the full details on our methodology page.
Browse Categories
Explore 1377 products across 57 categories, all independently analysed and scored.
Vitamins & Minerals
180 products
Protein & Sports Nutrition
316 products
Health & Wellness
324 products
Skincare
225 products
Dog Food
240 products
Cat Food
92 products
Top Rated Products
The highest-scoring products across all categories, ranked by our analysis.
Bulk Creatine Monohydrate (Creapure) 500g
Bulk
Creatine
WHC UnoCardio 1000
WHC
Omega-3 & Fish Oil
Carlson Elite Omega-3 Gems
Carlson
Omega-3 & Fish Oil
Folate (As Metafolin) 1000µg 60 Tablets
Solgar
B Vitamins
Folate (As Metafolin®) 400µg 50 Tablets
Solgar
B Vitamins
Life Extension Super Omega-3 EPA/DHA Fish Oil
Life Extension
Omega-3 & Fish Oil
NOW Foods L-Theanine 200mg
NOW Foods
Amino Acids
Dymatize Creatine Micronized 500g
Dymatize
Creatine
Popular Comparisons
Head-to-head comparisons between the highest-rated products. See how they stack up on scores, ingredients, and value.
WHC UnoCardio 1000
Carlson Elite Omega-3 Gems
WHC UnoCardio 1000
Life Extension Super Omega-3 EPA/DHA Fish Oil
Bulk Creatine Monohydrate (Creapure) 500g
Dymatize Creatine Micronized 500g
Carlson Elite Omega-3 Gems
Life Extension Super Omega-3 EPA/DHA Fish Oil
Folate (As Metafolin) 1000µg 60 Tablets
Folate (As Metafolin®) 400µg 50 Tablets
WHC UnoCardio 1000
Life Extension Super Omega-3 EPA/DHA 120 Softgels
Our Research
Original data-driven investigations based on our product database. No sponsored content — just the numbers.
The Certification Black Hole
What percentage of the UK's top-rated supplements have zero third-party testing?
“40% of the 781 supplements in our database have no third-party testing certification whatsoever.”
The Amazon 5-Star Illusion
Our AI disagrees with Amazon ratings on a third of products. Here's why star ratings mislead UK consumers.
“Amazon star ratings disagree with our AI analysis on 45% of 1154 products. 45% are significantly overrated by Amazon reviewers.”
🏆 Best of 2026 Rankings
Ranked product lists across every category. Updated regularly.
How AIScored Works
Most "review" sites either republish manufacturer descriptions or let brands pay for top placements. We don't do either. Every product goes through the same scoring framework — no sponsorships, no free samples, no paid rankings.
Collect Real Reviews
We gather verified customer reviews, product specs, and pricing from UK retailers. No fake reviews — only real user feedback.
Analyse & Cross-Reference
We cross-reference ingredient labels, check for fillers, verify third-party testing, and filter out suspicious reviews.
Score & Publish
Each product is scored 0–100 across five criteria and published with full transparency on methodology and data sources.
What We Score
Effectiveness
Does it work? We aggregate user feedback to measure how well each product delivers.
Ingredient Quality
Bioavailable forms, clean label, minimal fillers. Research-backed and properly dosed.
Value for Money
Cost per serving vs quality and effectiveness. Cheapest is not always best.
Safety & Tolerance
Side effects for supplements, skin compatibility for skincare, ingredient safety for pet food.
Certifications
Third-party labs, GMP, NSF, USP — proof that the label is honest.
Overall Score
Weighted combination of all factors. 80+ = recommended. Below 60 = significant drawbacks.
No paid placements
Scores from data, not money.
Real reviews only
Verified customer feedback.
Full transparency
Review counts, dates, sources.
No free samples
We buy nothing from brands.
Recently Updated
Products with the most recent data refreshes — scores, prices, and reviews re-analysed.
Dymatize ISO 100 Hydrolyzed Gourmet Vanilla 2264g - Whey Protein Hydrolysat + Isolat Powder
AATU 80/20 Complete Dry Dog Food, Chicken 10kg - Dry Food Alternative to Raw Feeding, High Protein. No Nasties, No Fillers. (Packaging may vary).
Nutravita Calcium Magnesium & Zinc with Vitamin D D3 Copper Selenium Boron and Manganese - 365 Tablets
Nutravita Magnesium Supplements 5-in-1 Complex 1146mg - Which? Best Buy 2025-240 High Strength Capsules - 400mg Elemental Magnesium: Bisglycinate, Citrate, Malate, Oxide, Ascorbate - Muscles & Sleep
Frequently Asked Questions
What is AIScored?
AIScored is a UK product comparison platform that analyses thousands of real user reviews and ingredient data. We score and rank supplements, skincare, and pet food products to help you make informed buying decisions. We launched in 2026 and currently cover 1377 products across 57 categories.
How does AIScored score products?
Our methodology analyses real user reviews from multiple UK retailers, combined with ingredient and formulation data. Each product receives scores across multiple criteria including effectiveness, ingredient quality, and value for money, resulting in an overall score out of 100. You can read the full scoring breakdown on our methodology page.
How many products has AIScored reviewed?
AIScored has analysed 1377 products across supplements, skincare, and pet food categories, processing over 23781 real user reviews from UK retailers including Amazon UK, Holland & Barrett, and iHerb.
Is AIScored independent?
Yes. AIScored does not accept free products or sponsored placements. Our analysis is fully independent. We earn revenue through affiliate links, which never influence our scores or rankings. Every product is evaluated using the same methodology regardless of affiliate status.
Ready to Find the Best Product?
Search 1377 products across 57 categories — all with independent scores and detailed analysis.
Disclaimer: AIScored provides research-backed summaries based on publicly available reviews and product information. This is not medical advice. Always consult with a qualified healthcare provider, dermatologist, or veterinarian before starting any new supplement, changing your skincare routine, or altering your pet's diet. Prices shown may differ at the time of purchase. Affiliate links may earn us a commission at no extra cost to you.