Just recently, I had the opportunity to work on our team’s shirt design. Illustrator has always been my tool of choice when it comes to doing print work, but before we dive into some tips, let me share with you the completed design. Why a cereal box? This is actually spin off of a previous … Continue reading My Favorite Illustrator Tips for a Faster Workflow
Projecting trajectories
Updating a brand can be a difficult process. On the one hand, coming up with a new brand is difficult enough because of the blank canvas syndrome, but updating one; well that's a wholly different albeit not incredibly dissimilar process. Ultimately they both really begin by defining tenants, or pillars of a sort, that can … Continue reading Projecting trajectories
Insignias y team building
Would you like to read this post in English? Google Translate does a pretty good job translating it! Una de las cosas que más me gustan de nuestro equipo de Happiness es la increíble complicidad y solidaridad que hay entre sus miembros. No solo trabajan para dar soporte a los usuarios de nuestros productos: también hacen … Continue reading Insignias y team building
To be a design-led company
What brought Automattic success in the past won't be what brings the company future success. Learn about Automattic's commitment and journey to becoming a design-led company, scaling design to have broader reach and impact in newly collaborative ways.
Mobile design or the lack thereof
Before the era of WordPress there was a time when Macromedia Flash was the industry-leading web design solution. Today, that sounds like madness but back then, the world of Flash offered design possibilities that were simply not possible with just HTML, CSS, and Javascript. I studied web design in college under one of the founding … Continue reading Mobile design or the lack thereof
Designspiration from the field of play
As a marketing designer at WooCommerce, most of the work that I create lives exclusively on screens. You might logically assume, then, that a large amount of my design inspiration would come from other digital designers in the same (or similar) industry. That's only partly true. Since I can remember, I've always been slightly obsessed … Continue reading Designspiration from the field of play
Filling in the Cracks: The Road to Better Brand Perception
I was born and raised within a rural town in New England. A place where public transit is virtually nonexistent and the primary mode of transportation is via automobiles. Traveling to the nearest grocery market, one finds themselves on a short pilgrimage— driving down long windy country roads whose sides are lined with trees and tall … Continue reading Filling in the Cracks: The Road to Better Brand Perception
Brix Wine & Charcuterie site design – Detroit Hackathon reflection
This February, I visited Detroit along with a team of fellow Automatticians to participate in the Detroit Hackathon, an initiative of Rebrand Detroit. We did a quick tour of Detroit (we only had a weekend, afterall), and learned about the realities and challenges that small businesses often face. Later, we visited each business to meet … Continue reading Brix Wine & Charcuterie site design – Detroit Hackathon reflection
What’s Your Freedom?
"We don’t make software for free, we make it for freedom." The idea of freedom rings true to Automattic's roots. Our CEO, Matt Mullenweg, blogged about the four software freedoms back in 2014. In fact, this concept of freedom is so important you've probably spotted it on our homepage. We've been exploring how the concept of … Continue reading What’s Your Freedom?
Doing illustrations when you are not an illustrator
As a designer, you may find yourself in a position where you are creating visual guidelines for others to follow or maybe need to be following existing ones. At Automattic, a project led by the marketing designer Joan Rho consisted into generating new illustrations for helping us evolve the brands WordPress.com and Jetpack. Joan and … Continue reading Doing illustrations when you are not an illustrator
AUTOMATTIC DESIGN (VOICE RIP) 