3tone Digital

About Us
Services
Work
Events
Blog
Contact
HOW WE HELP
Web Design
Digital Production
Workshops
Branding
e-Commerce
SEO
CONTACT US
hey@3tonedigital.com
518-888-6212
Web Development Saratoga County Ny
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Serving Small BUsinesses

Web design, marketing, and custom digital solutions

We’re a Saratoga County husband + wife team helping businesses build, fix, and grow their digital presence.

  • 30+ years experience
  • In-person events
  • 5-star Google rated
  • Wide variety of services

Web Design
Custom websites built and optimized for search engines, mobile devices, AI, user experience, and conversion.
Digital Production
Photography, videography, video production, drone footage, and custom music to bring your brand to life.
Training and Workshops
Hands-on workshops, online and in-person training, lattes, and creative + elevated networking meetups.
More Services
Branding
Identity packages including logos, style guides, print, social templates, and strategy to back them up.
E-commerce Shops
Sell products or services online with inline payments, inventory control, shipping, and easy product management.
SEO
Helping your website rank higher on search engines and AI, effectively converting visitors into customers.
Offscript Event 3tone Digital Albany Ny
Featured Event: May 8th, 2026
Expansive State St – Albany, NY 12207
Join us for a luxury, high-energy branding day for women entrepreneurs, executives, and business owners. VIPs receive professional photography, videography, and a clear rollout plan to implement their digital assets, plus 30-day post-event support.
We’re a full-service team!

We build websites that build your business

We provide affordable on-site photo + video

We provide on-hands training + workshops

Web Design With Intention 3tone Digital
On Hands Training Workshops
Jen Rich Alexander Mike Piazza Laura Backer Megan Lewis Ryan Smithson 3tone Digital Review
28+
#1 in Saratoga County
What people are saying
about 3tone Digital
Our clients aren’t just customers; they’re creative partners, integral to each project’s unique journey.
Jen Rich Alexander Erika Divot Review Ryan Smithson 3tone Digital Review Dawn Google Review Image Y Saad Dena Albany Jess La Dawgz Annette Maclean Karin Hall Mike Piazza Laura Backer Megan Lewis
3tone Digital are amazing!!! Reina and Tony creatively and technically brought our vision to life. We had so much fun working with them and they were able to articulate and display our business in ways we were not.
Jen Rich Alexander
Jen & Rich Alexander
barswithoutboundaries.com
The new website and media package look fantastic and honestly exceeded my expectations, especially compared to the sites I’ve been part of in the past. Communication has been smooth, I really appreciate how organized they are and how easy they make the whole process.
Erika Divot Review
Erika Schreifels
thedivotsaratoga.com
3tone Digital is wonderful to work with! Reina and Tony care about their clients as people, and they have all the right tools and knowledge to take your business to the next level.
Ryan Smithson 3tone Digital Review
Ryan Smithson
paintandsipstudios.com
Working with 3tone Digital was a great experience. They really listened to what we needed, offered smart solutions, and made the whole process simple. The site looks beautiful, runs smoothly, and was finished right on time. Reina and Tony are professional, responsive, and easy to work with!
Dawn Google Review Image
Dawn Casale
onegirlcookies.com
Highly recommend 3tone Digital. In a world where every website person seems to be scamming you Reina is a breath of honest fresh air. Work product exceptional and timely, very responsive to requests for change. Works extremely well with a team. Very fair with price. I highly recommend.
Y Saad
Yashar Alizadeh
saadzoilaw.com
From helping with our event to designing a site that makes it easy for people to register, donate, and learn about our mission, they made the whole process simple and enjoyable. We’re so grateful for the care and creativity they put into every detail.
Dena Albany
Dena DeLude
albanyrfmc.org
Tony and Reina are great professionals and did a fantastic job with our website! 5/5 stars would hire them again and again!
Jess La Dawgz
Jess & Chris
ladawgz.com
Working with 3tone Digital was a seamless and positive experience from start to finish. Their team truly understood our needs and created a modern, mobile-first ecommerce platform that makes it easy for both retail and non-profit customers to shop with us.
Annette Maclean
Annette Maclean
pamco.ca
3tone Digital is responsive, creative, insightful and an all-around fabulous company to work with to build your dream business or venture. So glad I found them!
Karin Hall
Karin Hall
powerofonehealth.com
3tone Digital is responsive, creative, insightful and an all-around fabulous company to work with to build your dream business or venture. So glad I found them!
Mike Piazza
Mike Piazza
zillaracingstables.com
Reina and Tony treat and care about their clients as if they were their own family! I love recommending my clients to them and hearing about the wonderful experiences they have with 3tone Digital!
Laura Backer
Laura Backer
Reina and Tony have been extremely reliable, responsive, and great to work with. Cannot recommend 3tone Digital enough for anyone looking for assistance optimizing their website.
Megan Lewis
Megan Lewis
peterpantry.ca
We get back to you fast
we explain things easily
we always follow through
we make things simple
we ask the right questions
we keep it 💯
we are authentic
we are easy to reach
we test our work
we stay within budget
we send memes and gifs
we’re pretty funny 😅
we're honest
we love what we do
we've been doing it for a combined 30 years
we get back to you quick
we explain hard things easily
we'll always follow through
we ask needed questions
we keep it 💯
we are authentic
we are easy to reach
we test our work
we stay within budget
we send memes and gifs
we’re pretty funny 😅
we're honest
we love what we do
we've been doing it for a combined 30 years
We get back to you fast
we explain things easily
we always follow through
we make things simple
we ask the right questions
we keep it 💯
we are authentic
we are easy to reach
we test our work
we stay within budget
we send memes and gifs
we’re pretty funny 😅
we're honest
we love what we do
we've been doing it for a combined 30 years
we get back to you quick
we explain hard things easily
we'll always follow through
we ask needed questions
we keep it 💯
we are authentic
we are easy to reach
we test our work
we stay within budget
we send memes and gifs
we’re pretty funny 😅
we're honest
we love what we do
we've been doing it for a combined 30 years
We get back to you fast
we explain things easily
we always follow through
we make things simple
we ask the right questions
we keep it 💯
we are authentic
we are easy to reach
we test our work
we stay within budget
we send memes and gifs
we’re pretty funny 😅
we're honest
we love what we do
we've been doing it for a combined 30 years
we get back to you quick
we explain hard things easily
we'll always follow through
we ask needed questions
we keep it 💯
we are authentic
we are easy to reach
we test our work
we stay within budget
we send memes and gifs
we’re pretty funny 😅
we're honest
we love what we do
we've been doing it for a combined 30 years
Reina + Tony Ciccarone Clifton Park
21 years
of experience
Next Insured
We are an all-in-one digital service provider
On-site photography
Capturing your team, space, and products with crisp, professional images.
Branded video
Bring your brand story to life with cinematic, high-quality videography.
Aerial drone footage
Elevate your digital visuals with breathtaking aerial perspectives.
Audio production
Add depth and polish with clean, professional-grade sound.
Full Service Digital Saratoga County Ny
21
Websites with high-quality images and video can see conversions double

Workshops + Events

Join us for our upcoming events and workshops.

Landing Page Workshop
May 13, 2026
Live + Interactive Workshop

Landing Page Workshop

Register Now
Off Script Brand Experience
May 8, 2026
Media + Branding Workshop

Off Script Brand Experience

Register Now
Plant Now. Bloom Later
April 17, 2026
Latte Learning

Plant Now. Bloom Later

Learn More

Is your website slow?
Does it break on a phone?
Are you stuck with a bad CMS?
Is it hard to maintain?
Are the fonts not the same?
Are you wondering what to do next?
Does your page speed suck?
Are you like what the?
It's OK, we're here to help you.
At 3tone, we give our all
Satisfaction guaranteed, so let's get critical
At 3tone Digital
3Tone Digital Jingle

AN ORIGINAL SONG

Official 3tone Jingle
We love music! From listening to lo-fi chillhop while we work, decompressing with piano breaks, to even writing our own jingle, music has always been a big part of both of our lives.

Available on all music streaming platforms

Search 3tone Digital or listen to our jingle on Spotify, iTunes, and Apple Music.

Send a music suggestion for us to listen to:

Send us music
According to our Spotify Wrapped we listened to 587 genres in 2025, send anything!

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Non Profit Web Design Saratoga County Local Clifton Park Web Design High End Restaurant Web Design
Need a new website?
Fun fact: You don’t have to be ashamed to share your website URL.

Our digital projects include logos, color and font style guides, wireframes, social graphics, and print materials for a professional cohesive look.

  • Zero subscription fees
  • Advanced + AI functionality
  • You own your own website
  • Email + hosting options available
  • Mobile Trailer Bar Web Design
    Restaurants & Cafés

    Bars without Boundaries

    • Interactive Drink + Station Menus
      We built a browsable menu system for cocktails, mocktails, and stations so couples and planners can pre-visualize their bar.
    • On-Site Photo + Video Session
      A full on-site shoot capturing their vintage trailer, real events, and behind the bar moments to bring authenticity to the new site.
    • Conversion Increase
      Since going live in November of 2025, they have had a +25% increase in weekly inquiries and +35% increase in bookings.
  • Restaurant Web Design Development Sm
    Restaurants & Cafés

    One Girl Cookies

    • Faster performance
      Page load times dropped significantly, improving user experience and SEO rankings.
    • Higher conversions
      Seamless online ordering and event bookings led to more sales with fewer abandoned carts.
    • Stronger visibility
      Optimized structure and ongoing SEO boosted search engine placement, bringing in new customers.
    • Simplified management
      Staff can now update products, events, and content without technical hurdles.
    • Ongoing growth
      Regular reporting and maintenance keep the site secure, fast, and aligned with customer behavior.
  • Airbnb Vrbo Web Design
    Hospitality

    Portview Properties

    • SEO-Driven Guest Experience Platform
      Built around a guidebook-first architecture, the site transforms a traditional guestbook into an SEO-rich experience, combining house rules, local attractions, and stay details into indexable, high-intent content.
    • Custom Booking & Interactive Mapping Integration
      Seamlessly integrates Hospitable for booking workflows alongside a dynamic map experience, helping users explore nearby attractions while increasing engagement and conversion.
    • Modern, High-Performance UI/UX
      A visually engaging, mobile-first design featuring microanimations, video elements, and smooth transitions—delivering a polished, high-end feel across all devices.
  • Albany Ride Missing Children
    Non-profits & Community

    Albany Ride for Missing Children

    • Unified Platform
      Combined registration, donations, and event info into one site that honors the mission and inspire action.
    • On-scene Photography Services
      We joined the Albany Ride for Missing Children in person, capturing heartfelt moments of unity, emotion, and hope.
    • Community Connection
      Tools that empower riders, their families, and the event’s sponsors to engage year-round.
  • Likewell Lawyer Psychology Web Design
    Law & Legal Services

    LikeWell

    • Interactive Step-based Assessments
      We converted three long assessment form into interactive locally-saved and dynamic web applications.
    • Easy to Manage Website
      We made it crazy easy for our busy client to add services, speaking engagements, and media to the site.
    • Optimized for AI
      We added clear, intent-driven content, semantic markup, and keyword-aligned messaging to improve AI visibility.
  • Nonna Crossgates Kitchen Web Design
    E-commerce & Retail

    Nonna & Oma’s

    • A Client We’ve Grown Alongside <3
      Not only does Reina have a booth at this client’s Clifton Park co-op, Artique, but Nonna & Oma’s opened a second location in 2026!
    • On-Site Photography
      Our on-site photoshoot at Crossgates Mall captured Nonna & Oma’s high-end boutique vibe for optimized use on the website.
  • The Divot Saratoga Web Design
    Restaurants & Cafés

    The Divot

    • On-site Photo and Video
      We spent time on site with the culinary team, photographing dishes, filming details, and gathering the story behind the menu. The visuals we produced became ready to use across web, social, and menus.
    • Content Strategy and Creation
      We planned and created optimized content that brought their story, menu, and brand to life while improving how the site performs in search.
    • Interactive, Filterable Menu Experience
      We designed a menu system that lets guests sort by category and explore dishes with ease, giving the restaurant a faster, more engaging way to showcase their food and improve on site performance.
  • Ruth Sadinsky Website Design Portfolio
    Arts & Entertainment

    Ruth&Co.

    • Big Images, Small Load Time
      No need for a CDN, our own locally developed tool helped resize, rename, and completely optimize Ruth&Co’s large (and awesome) imagery.
    • Clean, Simple, Unintrusive Design
      Keeping the large images front and center was the name of the game, and it turns out that working with a traditional designer was more fun than we thought!
    • Taxonomy Optimized Portfolio
      Ruth&Co’s portfolio of package branding, product design, traditional signage, and even websites was categorized (and reindexed) using easy-to-manage tags.
  • Tyche Insights
    Non-profits & Community

    Tyche

    • Full Logo + Branding Package
      Developed a complete visual identity for Tyche, including logo concepts, typography, and a cohesive brand system rooted in civic clarity and trust.
    • Animated Branded Hero Experience
      Designed and implemented a custom animated hero section that immediately communicates purpose, guiding users into the platform with motion, clarity, and intent.
    • Search Engine Optimized Data Story Structure
      Built the site architecture and content strategy around SEO-friendly data storytelling, helping civic topics like public data, crime, taxes, and local government rank and remain discoverable.
    • Interactive Form Integration with Mailchimp
      Created a streamlined, user-friendly form experience connected directly to Mailchimp, enabling community growth and ongoing engagement through email.
  • Food Truck Web Design Development
    Restaurants & Cafés

    LA Dawgz

    • 100% On-scene Photography + Videography
      We captured all of the energy, color, and street-food menu of LA Dawgz right in the middle of Albany, NY
    • Location-based Online Booking
      We built a WooCommerce booking tool that adjusts pricing by location and guest count for a smart checkout experience
    • Ultra-fun and Unique Website
      We had a lot of fun building the website, providing full-service photography, and Tony ate WAY too many street tacos
  • Law Firm Attorney Web Design
    Law & Legal Services

    Saadzoi Law

    • +47% More Calls
      Streamlined contact options and mobile-friendly CTAs boosted inbound phone calls.
    • +35% More Site Visitors
      SEO optimization and review integration are driving higher number of visitors.
    • +60% Faster Load Speed
      Mobile optimization and lean design ensured smoother user experience across devices.
  • Clifton Park Spark Web Design
    Non-profits & Community

    Clifton Park Spark

    • Reaching average of 19k local every 90 days
      If we can drive this kind of traction for a side project with zero ads, imagine what we can do with a project built around your business.
    • Top placement in AI search across ChatGPT, Grok, and Google AI
      Your customers are asking AI where to go and what to buy. We know how to get you into those answers.
    • A Facebook community of more than 3,000 real Clifton Park residents
      We don’t just build sites. We build attention. And attention turns into action for local businesses.