Bring your brand journey to life with 3BL’s storytelling suite at the center.
- Reach engaged professional audiences
- Understand how stakeholders perceive your brand
- Build real visibility from search to AI chat.
01 Publish
Reach real audiences
on platforms they trust.
- Guaranteed placement on credible platforms Share press releases, blogs, multimedia and more on websites your target audiences already visit.
- Targeted content distribution Choose which channels carry each story to reach the right people.
- Branded newsroom Keep your website and intranet current automatically.
02 Measure
Know your news is reaching the right people.
- Real-time analyticsStart tracking content performance in your dashboard from day one.
- Audience dataSee who is engaging by organization, function and seniority.
- Full reach analysisGo beyond page views and impressions with the share of voice and comparative value data that strategic leaders are looking for.
- Peer benchmarkingCompare your share of voice and content performance to a custom competitive set.
- Custom reportsOn-demand, built for your needs, and ready to share upward.
03 Partner
Extend your team with expert support from ours.
- Expert support from end to endYou create the content. Let us do the rest, with hands-on support for uploading, optimization and analytics.
- Embedded in your workflowA dedicated content strategist plans your content calendar for distribution through our network and manages the full program.
- Quarterly business reviewsPresented to your leadership team with a board-ready report.
AI Visibility Tracker
The first AI visibility tracker built for brand reputation.
As more people turn to AI assistants for research and recommendations, visibility in AI chats is a meaningful driver of brand recognition, reputation and trust. The AI Visibility Tracker from 3BL monitors how prominently your brand appears in responses generated by top AI platforms. Compare your brand against named competitors in the queries that shape reputation today.
Discover the tracker
04 Grow
Business intelligence for stellar reputation and stronger comms.
- Competitive AI visibilitySee how your brand ranks vs. competitors in top AI platforms.
- Disclosure and rankingsTrack your score with ratings and rankings agencies right in your dashboard.
- Stakeholder perceptionQuarterly surveys to learn how consumers and employees see you.
- Industry trendsDiscover personalized content recommendations based on what’s trending in your sector.
Case Studies
How leading brands
drive change with 3BLFocus
Expanding Influence: 3BL Partnership Drives Targeted Reach and Podcast Growth
“Your work will be amplified, and media releases on copy to a new audience, broader perspectives and enhance our mission.”
3BL Partnership Bridges Communication Gap and Boosts Stakeholder Engagement
“Like our parent company, we run on a stakeholder approach that includes vendors, corporate donors, external advocates and committee members—a diverse group! 3BL has enabled us to collaboratively promote everyone that supports us!”
Action Against Hunger Harnesses Data to Share Impactful Messaging
“We have incorporated 3BL into our weekly planning meetings, which helps us balance content through an editorial calendar approach that balances a focus on the 55 countries where we work and a range of issues related to hunger.”
If your comms program disappeared tomorrow, would anyone notice?
You used to guess. Now you know.
Bronze
Your story, published
where it matters.
Most content never reaches the people it was written for. Bronze puts yours in front of audiences already paying attention to your sector—and shows you exactly what happened next.
What changes for you
- Publish. Your content appears on credible, relevant publications that your stakeholders already read.
- Track. Track your AI visibility score and see performance data like impressions, page views and click-through rate from day one
- Benchmark. Know how your content performs against the 3BL network average
- Learn. Find out whether your brand is showing up in AI search
Silver
A strategic storytelling program with 3BL in your corner.
Publishing without intelligence is guesswork. Silver gives you audience data, strategic support, and the tools to know your content is reaching the right people.
What changes for you
Everything in Bronze plus…
- Publish. Target your content to specific stakeholder audiences across our trusted publisher network
- Analyze. You see who is engaging with your story, by organization, function and seniority
- Streamline. A branded content feed keeps your website and intranet current automatically
- Partner. A named content strategist keeps your program on track
- Grow. Track AI visibility, rating and ranking scores, and industry trends for the essential insights you need to make informed decisions.
Gold
Lead the conversation
in your category.
3BL manages your content program end to end. You focus on strategy. We handle the rest. Your leadership sees the results.
What changes for you
Everything in Silver plus…
- Partner. 3BL creates your content strategy for publishing through our network and manages the full program
- Publish. Your stories receive priority placement across 3BL owned media properties
- Listen. Full performance analytics, plus stakeholder perception, peer benchmarking, and more
- Learn. Power your publishing with our full intelligence suite, including peer benchmarking, stakeholder perception, and more. See how your brand ranks in AI search vs. competitors on the topics you want to lead.
- Report. Your leadership receives a quarterly report ready to share upward